Good to see you all at the seminar last night in Gosport, thanks to Charles of ICG who gave a cracking presentation. It is available online at http://www.internetconsultantsgroup.co.uk/
Below are the links that I mentioned that you may also find useful.
Search Engine Optimisation
There is a great tool that checks to see if you have the basic onsite elements at http://tools.summitmedia.co.uk/spider/
Business Link has a couple of guides as well http://www.businesslink.gov.uk/bdotg/action/layer?topicId=1081852287
The Google Keyword Tool that can help you determine which phrases to optimise against is at https://adwords.google.co.uk/select/KeywordToolExternal
From the eCommerce session
The payment gateway comparison which can help you decide which is the most cost effective can be found at http://www.electronic-payments.co.uk/
The shopping basket software comparison which is a sister site to the above is at http://www.ecommerce-comparison.com/
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