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So, you’ve created a number of advertising campaigns and brainstormed a range of advertising ideas, but you’re still looking for that extra creative flair that will give your next ad a competitive edge? Luckily for you, here we have listed 5 creative advertising ideas that you can use for your next innovative ad!
5 lovably creative advertising ideas you might not have considered
1. Comedy
2. The challenge ad
Social media is a dominant factor in our lives that we should definitely utilise, but in particular, its virality. Whilst it can be difficult to go viral online, it’s not so difficult to simply start a challenge trend – you’ve seen those on TikTok and Instagram, right? Anyone remember #DalgonaCoffeeChallenge? Who says it couldn’t be used as an ad? Produce this on social media so that it can easily circulate with the hashtag and encourage users to participate and spread the word. Who knows – maybe it’ll become the next viral challenge!
3. Pop culture references
4. Memes
Ah, the controversial advertising tactic. Whilst memes are without a doubt ingrained in online culture, do they have a place in advertising? If you are looking to grow your business in a humorous and relatable way, then yes. However, be cautious when attempting this method as it could end up having an adverse effect on your audiences. If you’re planning on utilising memes to advertise your brand, you need to treat the creation process with the same seriousness given to any other type of ad, and make sure you know your memes. The internet is not merciful when it comes to cancelling brands.
5. Augmented reality
And there you have it – 5 lovably creative ideas you might not have considered for your advertising.